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KAUST Branding and Communication Strategy

Government and Public Services

Imagine Group launched a marketing campaign to attract professors of respectable status to apply to available academic positions at King Abdullah University for Science and Technology. Promotional tools and visuals that reflected the research feel of the university and its prestigious rank in the region were developed and combined with attractive benefits and offers. Imagine Group was also responsible for designing job descriptions and vacancy announcements on KAUST website.

Client Name

King Abdullah University for Science and Technology (KAUST)

Origin

Saudi Arabia

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